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Understanding McLuhan
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Understanding McLuhan (1996)(Voyager)[Mac-PC].iso
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02137_Field_MOTV T20.txt
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1996-04-10
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343b
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8 lines
The medium is totally participant, it uses the eye as
an ear, not as an eye. It’s not a visual medium, it’s
an acoustic medium, and hence the participation is
like music. Vision is detached, but, like music, you
don’t stand back and watch TV, you’re in it.
90 Minutes Live With Peter Gzowski , May 2, 1978,
CBC Television.